DELVE to Present at Donor Experience Summit (DXS) by Fundraise Up
Donor Experience Summit (DXS)March 5-6, 2024Brooklyn, NYHow to Get Donor Journey Right with Tech, Data and Media: An Interactive “Jeopardy” ExperienceAn interactive session about the necessary elements to grow your digital individual giving program and build the best donor experience, no matter your size or sophistication. You’ll walk away with the understanding of Tech, Data, and Media roles at different steps of the donor journey, real-world examples of getting it right (and wrong), and practical tips...
Trending
DELVE to Present at Donor Experience Summit (DXS) by Fundraise Up
Donor Experience Summit (DXS)March 5-6, 2024Brooklyn, NYHow to Get Donor Journey Right with Tech, Data and Media: An Interactive “Jeopardy” ExperienceAn interactive session about the necessary elements to grow your digital individual giving program and build the best donor experience, no matter your size or sophistication. You’ll walk away with the understanding of Tech, Data, and Media roles at different steps of the donor journey, real-world examples of getting it right (and wrong), and practical tips...
Built In Honors DELVE On Its Best Places To Work in Colorado List for Third Year in a Row
Boulder, CO // January 9, 2024 — Built In has named Delve Deeper as a 2024 “Best Place To Work in Colorado” and “Best Midsize Places to Work in Colorado.” The annual awards program includes companies of all sizes, from startups to enterprises, and honors both remote-first employers as well as companies in large tech markets across the U.S. This is the third year in a row that DELVE has been named to this prestigious list. “Delve Deeper is a all about unpacking possibilities in our team, and...
Configure Your Google Ads Tag to Enable Enhanced Conversions
In the past few years, data privacy has grown to be an important consideration for businesses and users alike. Putting data privacy laws — such as GDPR and CCPA — into effect, along with upgrades to browsers such as Safari and Firefox, has made it more challenging for marketers and advertisers to collect user data. In light of this, features like Google’s enhanced conversions are now vital to guarantee precise conversion tracking while also safeguarding user privacy. Enhanced conversions is an advanced...
Meet the Team: Curtis Johnson
Name: Curtis Johnson Title: Head of SEM and Paid Social What are your job responsibilities? I manage the SEM and paid social accounts for all our clients. That’s Google Ads, Bing Ads, Facebook, LinkedIn, Twitter, etc. It’s mostly managed service: managing client spend, weekly calls, reporting, optimization, and a fair amount of sales functions pulled into demos and trainings, mostly around SEM and paid social. How long have you been at DELVE? Going on two years in July. What does a typical...
Improving Retail Marketing Efficiency
Delve Goes Deeper: Retail Marketing Learn how a full-cycle understanding of customer behavior helps drive ROAS, CPA and ROI across online and offline touch points. This is the first post in our Retail Marketing series, dedicated to helping brands improve their marketing ROI and accelerate revenue growth by identifying and converting their most profitable audience segments. The COVID-19 pandemic has altered buyer behavior as consumers have migrated en masse to digital purchase channels. As a...
So, What is Amazon DSP?
Delve Goes Deeper: Amazon DSP Short answer: It’s a game-changer. Learn how this high-performance platform delivers high-intent audience data to advertisers like you. This is the fifth post in our Amazon DSP series, exploring how this robust demand-side platform can help you reach an engaged, high-intent audience at scale—and deliver higher ROI versus traditional demographic data. Amazon DSP enables advertisers to programmatically buy display and video ads on Amazon sites, mobile apps, devices,...
Drive Profitability through Data-Driven Optimization
Delve Goes Deeper: Insurance Marketing Understand how to maximize conversion by defining and pinpointing profitable consumer segments. This is the second post in our Insurance Marketing series, sharing tools to help insurance providers identify their most profitable audience segments, increase their marketing ROI, and drive conversion and revenue growth. For many insurance brands, gaining a holistic view of their audience segments (both prospects and customers) and efficiently engaging them will...
Meet the Team: Kiana Nemoto
Name: Kiana Nemoto Title: Managing Director of Adtech Platform What are your job responsibilities? I lead our self-service and training pods at DELVE. This means I am working with all of our available tech-stack for resell and oversee all operations within. I love what I do because I get the pleasure of working with such a wide range of amazing clients that are all unique in their own way. I am always learning and experiencing new unique business cases, which helps me continue to learn all possible...
How You Too Can Benefit from Amazon’s High-Intent Data
Delve Goes Deeper: Amazon DSP Learn how Amazon’s demand-side platform (DSP) complements your programmatic display programs. This is the fourth post in our Amazon DSP series, exploring how this robust demand-side platform can help you reach an engaged, high-intent audience at scale—and deliver higher ROI versus traditional demographic data. Not only gaining increased popularity as a search engine, Amazon is also capturing new market share in the digital advertising space because of its unique access...
Go Deeper with DELVE
Stay up to date on the latest data, analytics, and media best practices.